★ Month-to-Month. No Contracts. No Tech Headaches. Cancel Anytime. ★

The All-In-One (AI-POWERED) Business Platform for Coaches & Consultants

Authority OS CRM™ replaces your scattered tech stack with one system
pre-built for your coaching business and ready to run from day one.
Month-to-month. Cancel anytime. No setup fees on Starter and Growth.
Let's count your tools. Email marketing platform. A booking calendar. A funnel builder you barely touch. A CRM you forgot to update. A course platform. A website. Maybe Zapier is holding it all together... when it works.
None of it connects. Every lead falls through a crack. Every follow-up is manual. Every time you add a new tool, you add a new monthly bill and a new learning curve.
● Email Marketing (ActiveCampaign / Mailchimp)
$79–$200/mo
● Funnel Builder (ClickFunnels / LeadPages)
$97–$297/mo
● Course Platform (Kajabi / Teachable)
$99–$199/mo
● Booking Calendar (Calendly / Acuity)
$16–$20/mo
● CRM (Keap / HubSpot)
$99–$299/mo
💸 Total Monthly Tech Overhead
$390–$1,015/mo
This isn't a skills problem. This is a systems problem. You're spending hundreds of dollars a month on tools that create more work, not less. Your wisdom deserves better infrastructure than that.
Authority OS CRM™ is the all-in-one business platform built specifically for coaches, consultants, and authority experts. CRM, email, funnels, automations, booking, courses, and more... all inside one system that already knows how a coaching business runs.
Know exactly who's in your world, where they are in your pipeline, and what happens next - automatically.
Build campaigns, nurture sequences, and broadcast emails that convert - without switching platforms.
Text your leads and clients directly. Automated follow-ups that feel personal, not robotic.
Built-in calendar with automated reminders. No more Calendly. No more back-and-forth.
Opt-in pages, sales pages, checkout flows - built and tracked inside the same system your leads live in.
Set it up once. Your follow-up, nurture, and onboarding sequences run while you sleep.
Host your programs, deliver content, and manage members - inside your CRM, not a separate platform.
Build or migrate your site. Connected to your CRM so every form, every visitor, every lead is tracked.
See your pipeline, revenue, leads, and campaign performance in one clean dashboard. No spreadsheet required.
📱
Run your business from anywhere with pipelines, conversations, and leads right in your hand.
📶
See exactly where every lead stands — automatically. No more follow-ups falling through the cracks.
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Automatically request reviews from happy clients and watch your credibility build on autopilot.
🖋️
Collect feedback, qualify leads, and learn exactly what your audience needs. No extra tools required.
🕓
Plan, write, and schedule your social media posts — all from inside your CRM.
🧑🧑🧒🧒
Add your whole team — VA, coaches, support — no per-seat fees, no limits.
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Recruit, track, and pay your affiliates all inside your CRM. No separate software, no spreadsheets, no guessing who sent who.
Anyone can buy a generic CRM and spend six months configuring it. That's not what this is.
Your Authority OS CRM account comes pre-built for a coaching business, with pipelines, automations, and email sequences already set up. You plug in your information and start using it.
Pre-Built Pipeline: Lead → Prospect → Booked Call → Client. Your sales process is already mapped out.
Automated Follow-Up Sequences: No lead slips through. Nurture sequences run automatically the moment someone opts in.
Booking Workflow: Discovery calls booked, confirmed, and reminded without you lifting a finger.
Email Templates: Done-for-you email templates for welcome, nurture, follow-up, and re-engagement.
When your business runs on a real system, not six disconnected tools, you stop working in your business and start working on it. Your leads are followed up with. Your clients are onboarded. Your pipeline is always moving. You get your time back.
THAT'S LEVERAGE. AND YOU'VE EARNED IT.
The foundation. Get your contacts, calendar, and email all in one place.
per month · cancel anytime
The full platform. Run your entire business from one dashboard.
per month · cancel anytime

Marie: Your AI-Powered Marketing Agent turns your expertise into marketing that gets noticed. She helps you create compelling content, emails, campaigns, and messaging designed to attract the right audience and keep them engaged.
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Murphy: Your AI-Powered Sales Agent helps you turn more leads into paying clients. From follow-up and sales conversations to objections and re-engagement, he helps you say the right thing at the right time to move prospects toward YES.
The DONE-FOR-YOU white-glove experience. We set it up. You run it.
per month · cancel anytime

In addition to Marie & Murphy, you get:
Bobbi: Your AI-Powered Operations Director builds, trains, and manages your entire AI team so you have one person to talk to while she makes sure everyone else knows exactly what to do.
Kyle: Your AI-Powered Inbox Manager who organizes, prioritizes, drafts, routes, and follows up on your conversations so important leads, clients, opportunities, and commitments never get lost in your inbox.
Morgan: Your AI-Powered Lead Generation Strategist uncovers and develops the campaigns, partnerships, referrals, and list-building opportunities that consistently bring more of the right prospects into your world.
Stella: Your AI-Powered Client Success Director who helps every client get started strong, stay engaged, reach meaningful milestones, and naturally progress into testimonials, referrals, renewals, and next-level opportunities.
Ruby: Your AI-Powered Reputation Director turns happy clients and successful outcomes into authentic reviews, powerful testimonials, compelling case studies, and trusted social proof.
All plans are month-to-month. No long-term contracts. No setup fees on Starter or Growth.
Authority tier includes a one-time setup fee — ask us for details.
ANNUAL BONUS: Authority OS™ Master File System
The Organized Business Foundation Your AI Team Needs to Work Smarter

When you choose any of the Annual Plans, you'll receive the complete Authority OS™ Master File System — a plug-and-play organizational system designed specifically for authority entrepreneurs.
Because here's something most entrepreneurs don't realize: Your AI agent team can only work as effectively as the business knowledge, assets, and information they can access.
As you build your Authority OS AI-Powered team, your agents need to know where to find your brand messaging, Signature Story, intellectual property, offers, books, marketing assets, client resources, processes, research, and other critical business information.
The Authority OS™ Master File System creates that foundation.
Annual Plan Exclusive Bonus — Estimated Value: $997

I've been in the email marketing game for over fifteen years. And for most of that time, I had all the tech (Infusionsoft, Ontraport, ClickFunnels) and none of the results. I was paying car payment money for a list that wasn't doing a thing to grow my business.
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Then I got strategic. I stopped collecting names and started building a list with intention.
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The numbers speak for themselves. In that first year, I added 1,546 aligned leads at $0.70 per lead. In year two, that jumped to 5,284 leads at just $0.22 per lead. Today my list has surpassed 15,000 real people, and I've directly attributed $73,010 in closed sales to those efforts. 🎉
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But here's what really convinced me: when we ran a sweepstakes with seven industry experts and tracked 15,000+ link conversions, 94% of them came from email, not social media. I also lost my entire Facebook presence overnight in February of 2024. Fifteen years of connections, pages, and groups... ALL GONE.
My email list? Still mine.
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Your list is the only audience you actually own. Authority OS CRM is the system I use to build it, nurture it, and convert it — and now it's yours.
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— Christie Ruffino, Founder
Mastery Unleashed Coaching
One system. One login. Everything working together. Stop paying for six tools that create more work than they solve.
It's an all-in-one business platform built for coaches, consultants, and authority experts. It replaces your email marketing tool, CRM, funnel builder, booking calendar, course platform, and automation software — everything in one system, pre-configured for how a coaching business actually operates.
No. Your account comes pre-built. Pipelines are already mapped. Automations are already set up. Email templates are already written. If you can send an email and book a call, you can use this system. Growth and Authority clients get additional onboarding support to make sure you're up and running fast.
Yes. All plans are month-to-month. No contracts. No cancellation fees. No tricks. You stay because it works — not because you're locked in.
We install your pre-built coaching business snapshot — pre-configured pipelines, automated follow-up sequences, booking workflows, and email templates — and walk you through your account on a private onboarding call. You also get a monthly strategy call to optimize as you grow. It's the closest thing to having someone build your business infrastructure for you.
Generic CRMs are built for salespeople. Mastery Unleashed CRM is built for coaching businesses — with the workflows, pipeline stages, email sequences, and automations that match how coaches actually get clients and deliver programs. You're not starting from scratch. You're starting with a system that already knows what you need.
Yes. We can help you import your contacts, set up your email list, and migrate your funnels. Authority tier clients get hands-on migration support. For Starter and Growth, our support team can guide you through the process.
When addressing financial matters in any of our Sites, videos, newsletters, or other content, we've taken every effort to ensure we accurately represent our programs and their ability to improve your life or grow your business. However, unless expressly stated in our contracts and agreements, there is no guarantee that you will get any results or earn any money using any of our ideas, tools, strategies, or recommendations, and we do not purport any "get rich schemes" on any of our Sites. Nothing on our Sites is a promise or guarantee of earnings. Your level of success in achieving similar results depends on several factors, including your skills, knowledge, ability, dedication, business acumen, network, and financial situation, among others. Since these factors vary from individual to individual, we cannot and do not guarantee your success, income level, or ability to generate revenue. You are solely responsible for your actions and the results in life and business. Any forward-looking statements outlined on our Sites are for illustration purposes only and are not intended to be projections or promises of results you would attain and thus are not guarantees or promises for actual performance. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. Utilization of concepts or strategies presented may result in you incurring risks that are not appropriate to your situation and could result in financial losses. No profit or safety of capital is guaranteed. It should be clear to you that by law, we make no guarantees that you will achieve any results from our ideas or models presented on our Sites, and we offer no professional legal, medical, psychological, or financial advice. Facebook Disclaimer: This website is not part of the Facebook website or Facebook Inc. Additionally, this site is not endorsed by Facebook in any way.